From April 2–8, 2025, Luxury Products Group (LPG) and IMARK members gathered for back-to-back conferences at the stunning Westin Kierland Resort in Scottsdale, Arizona—and by all accounts, it was one of the most memorable gatherings yet.
With its lush golf course, immaculate grounds and inviting outdoor spaces perfect for networking and relaxation, the Westin Kierland offered a five-star setting. But what truly elevated the experience wasn’t just the location—it was the people behind it.
“We’ve hosted many events, but this was truly one of the best,” shared Peter Ollestad, director of business development, LPG. “General Manager Derek Ellis and his staff were phenomenal— they went above and beyond to make us feel at home.”
That sentiment was mutual. During a farewell meeting with the hotel’s leadership team, Ellis and his staff praised the IMARK and LPG attendees as some of the finest guests they’ve ever had the pleasure of hosting.
“From LPG/IMARK’s initial inquiry through program execution, Stephanie Palmer and John Aykroyd exemplified true professionalism,” said Ellis. “The term ‘partnership’ is often overused; however, it genuinely reflects our experience with the IMARK team. They were organized, responsive, collaborative and consistently positive. On site, they treated our 700+ associates with respect, recognizing them as an extension of their team. We are thrilled to be in discussions for a potential return in 2027 and greatly value the relationship we have built.”
A Partnership Built on Excellence
Ellis’s team didn’t just meet expectations—they anticipated needs. From the initial contract phase with Senior Sales Executive Tracy Davies to daily on-site support from event professionals like Senior Event Manager Emily Shook and Executive Meeting specialist Monica Pereira-Guana, the Westin team delivered concierge-level service throughout the conferences.
“Every team member was warm, attentive and made our attendees feel genuinely welcomed,” said Palmer, IMARK’s administrative assistant and event lead. “They were there from 6 a.m. to 10 p.m. daily, making sure we had everything we needed.”